The Lightbox

Pru Chambers
Marketing Manager, The Lightbox Button (#)

Hart Square was asked to propose project services for the pre-supplier engagement phase of a new CRM project. This would ensure that the project was properly scoped, the requirements were gathered and an ITT (Invitation to Tender) was prepared for sending to CRM suppliers.

Key benefits

• Enabling staff to automate labour-intensive processes
• Improving quality of services and museum access to members
• Increasing membership and associated donations
• Increasing revenues through better marketing and management of services, events and facilities
• Centralising contact management for use by all staff