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Client story

Hart Square takes the lead on the Kennel Club’s CRM and website

The Kennel Club is the UK’s largest organisation dedicated to protecting and promoting the health and welfare of dogs.

The Club runs the world’s largest dog event – Crufts – and licenses more than
4,500 other dog shows and events each year. It also runs the UK’s largest registration database for both pedigree and crossbreed dogs, as well as the Petlog database, the UK’s biggest reunification service for microchipped animals.

Key benefits

  • Business case and roadmap
  • Invitations to Tender (CRM and CMS)
  • Vendor Selection
  • Project Management
  • Implementation

“We want members to access our services and resources easily and quickly”

Kevin McGuirk, CFO at the Kennel Club