Entries by Rob Dobell

Build member journey maps to support professionals through their career

Any professional membership body which wants to understand its members and create better, more helpful experiences should have a member journey map. That doesn’t have to mean an elaborately designed poster, or a colour-coded representation of each and every action a member takes within your world. An effective member journey map is one provides a […]

10 characteristics of a successful non-profit leader

The past 18 months have challenged everyone, especially non-profit leaders. Many have not only bought their organisation through the pandemic but also lead them through successful digital projects. But what qualities enable these successful leaders to achieve these feats? Here are ten characteristics of highly effective non-profit leaders.  Adaptability We talk a lot about the […]

The Hart Square Podcast

At Hart Square, we spend 2,500 days a year helping non-profit organisations maximise the opportunities of the digital age, to the benefit of their supporters, beneficiaries, members, and donors.   With the wealth of experience we have gathered, we wanted to share our insights into the reoccurring topics and challenges we’ve identified by working with those embarking on their digital transformation journey.   We also wanted […]

10 key tips when you’re selecting new technology

Selecting new technology is never easy, but it’s something we’ve guided hundreds of clients through successfully. From the wealth of knowledge we have gathered, here are some of our tips on how to get the best out of the process. Download your free infographic on 10 tips for selecting new technology Prepare for the selection process […]

Top tips for an effective partner selection process

Selecting the right technology partner can be a tricky process. The ultimate success of your implementation project can often rest on how well you work with your tech partner, how well they understand you and your requirements, and how well you understand them and their abilities as well. It does not always just come down […]

Is an MVP implementation the right approach for me and my digital project?

With the emergence of Agile as the preferred methodology for most software implementation projects in the non-profit sector, one of the more common early discussions we have with clients who are planning a digital project is now around Minimum Viable Product (MVP). Specifically, the questions we get asked focus on “what is it?”, “what does […]

Minimising the risk of employee change fatigue

We all know that real change can ultimately only happen when employees adopt new processes, practices, systems, models. There is also a lively debate playing out, discussing whether the pandemic is a time to hang on to as much of your core as possible, bunker down and hope to ride it out, or whether now […]

12 reasons CRM projects succeed

There are studies, statistics, articles, reviews and infographics galore to tell us how many projects / IT projects / CRM projects fail every year. They may not all have a shared definition of failure or agree on the actual numbers, but the accepted narrative is certainly that a large number of technology projects fail. You’ve […]

High-level CRM principles to adopt

We often get asked by clients for some high-level principles they need to adopt to ensure they get the most out of the new CRM solution they intend to implement. The purpose of sharing them is usually to ensure that they can stay focused, maximise the benefit to be achieved from the product and solution, […]